7 Australian Clothing Brands You Need To Know

Australia is home to many popular and stylish fashion brands. Next time you go clothes shopping, why not give some of these homegrown brands a go? Below are 7 Australian brands worth checking out this year.

Aje

Aje was founded in 2007 and has since become a worldwide brand, recently capturing the attention of influencers. Its clothes are known for embracing femininity with lots of use of pink and large voluminous shapes. As loud as some of their clothing can be, there are a few more subtle items in their range. If you’re looking for eye-catching spring and summer clothing, then check out Aje.

Calibre

Calibre is a men’s clothing brand that uses quality fabrics and signature tailoring. Whether you’re looking for a standout suit or a sophisticated t-shirt, Calibre is likely to have what you’re looking for. Their clothing is designed to be timeless and long-lasting. They have a few physical outlets across Australia, as well as an online store.

SIR. The Label

SIR. The Label are known largely for their floral and summery open-back dresses, however they also sell a range of other items from jackets to swimwear. In recent years, they’ve become very popular internationally, setting up a headquarters in the US. They’re an ideal choice of brand if you’re looking for something minimal but chic to wear on a hot summer’s day. Check out their latest collections online.

Dion Lee

When it comes to stylish designer streetwear, Dion Lee is one of the biggest Australian names. The Sydney brand was established in 2009 and has since risen from a fairly obscure brand to one championed by the likes of Vogue. Their clothing incorporates lots of black and white, as well architecture-inspired shapes and patterns. If you’re looking for luxury urban fashion that makes a statement, Dion Lee is a good choice.

Matteau

When it comes to looking stylish at the beach, Matteau has you covered. The Sydney brand is renowned for its large range of luxury swimwear that caters to women of all shapes and sizes. They also sell luxury maxi dresses and silk shirts and other ‘resort wear’. Their clothes come at a high price tag, but are high quality and designed to last. Visit their online store to browse their full collection.

Sass & Bide

Sass & Bide was founded in 1999. The brand rose to fame in the early 00s when it was famously worn by Sarah Jessica Parker in Sex and the City. Since then, many celebrities including Beyonce, Rihanna, Madonna and Mila Kunis have been spotted wearing the brand. Sass & Bides clothing is loud and colourful with a slight vintage touch. You can check out their site to get an idea of what they’re all about.

Ginger & Smart

Sustainability is at the core of Ginger & Smart’s ethos - all their clothes are made from organic fabrics that are recyclable and biodegradable. The brand is largely known for its vibrant flowing dresses. If you’re looking for something eye-catching and environmentally-friendly, check out this Sydney brand.