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Writer's pictureDeb Carr

PANDORA'S Giant Multi-Sensory Beehive in Pitt Street Mall



Pandora Shine

PANDORA Jewelry is bringing golden ice-cream to Sydney at giant multi-sensory beehive in Pitt Street Mall to celebrate the launch of PANDORA Shine, PANDORA’s new precious metal in 18k gold-plated sterling silver.

On Friday 23 March, for three days only, Sydney-siders visiting the PANDORA Shine Hive will be able to experience the PANDORA Shine collection displayed in the hive, and enjoy free edible gold ice-cream (courtesy of PANDORA!) between 12pm and 2pm on Friday to Sunday, while stocks last.

Definitely expect some Instagram-able moments – visitors can share their experience at the Hive (and the perfect ice-cream selfie) on social media in the PANDORA Shine-themed gif booth.

Taking design cues from PANDORA’s geometric honeycomb designs, the 5 metre tall PANDORA Shine Hive is a fully interactive experience, captivating each visitor’s sense of touch, sight, scent, taste and sound.

The sculptural golden hive is filled with metallic golden flowers that are subtly scented like real flowers, revealing new season PANDORA charms within. Immersive ‘humming hubs’ allow visitors to place their heads inside the hive to hear the sound of bees buzzing, while pulsing LED light panels mimic the movement of bees.

Sound too good to be true? The only catch is: you’ll have to be quick. The PANDORA Shine ice-creams are extremely limited and will only be available at the Hive between 12pm and 2pm daily.

The PANDORA Hive Activation

Pitt Street Mall, Sydney

Friday 23 March to Sunday 25 March

10am - 6pm

Ice-cream available 12pm - 2pm

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